Description & Best Practices
Internal links are a critical part of your on-site SEO strategy. They help search engines understand the structure of your site and distribute link equity.
However, if all your internal links use the same anchor text, they send mixed signals about the page content.
Here’s what our analysis covers:
- Anchor Diversity: Ideally, different internal links should have descriptive, varied anchor texts, helping search engines understand context better.
- Repetition Warning: If one anchor text appears in over 50% of internal links, it may indicate over-optimization or missed opportunities for semantic variation.
- [No Text] Link: Links without anchor text (represented here as "[No Text]") might be problematic for both SEO and accessibility.
Example:
Anchor Text Distribution Example Output:
"Learn More" : 15
"Click Here" : 5
"[No Text]" : 2
"Read Our Blog" : 8
In this example, if “Learn More” appears in a very high percentage relative to other anchors, you may need to diversify your link text for better clarity and SEO performance.